Case studies

Link Building for Charities

Date:

June. 16, 18

Background
In the initial development stage of our SEO agency, we were looking to build long-term relationships and bring awareness with link building for charities.  Our primary goal was to increase donations and help improve the lives of people in need. We strive to demonstrate our values and create prosperity for the charities we partner with. Bloggers and influencers are also committed to supporting our charities that made the work process smooth by creating longstanding ties. List of charities includes Cancer Research and Oxfam.

Most charities have an awesome and valuable content that we used for our content marketing. We built a prospect list of blogs that have a treatment case studies, mental health blogs and resource pages. We used a different template for each of our techniques and bloggers appreciating the intentions behind our campaign brought us exceptionally good results and sophisticated backlinks for our partners. Our strategies at a glance are:

  • Resource Pages
  • Guest Blogging
  • Content Marketing
  • Press Release

Results

  • 3 net new partnerships
  • Great online PR by promoting news-worthy stories about the charities
  • 100+ free backlinks
  • Content and website promotion
  • Long-term relationships with bloggers sharing our values